Who Are You Trying to Reach?

Business
Small Business Owner
Entrepreneur
Decision Maker
Doctor
Gate Keeper

Consumer
Future Homeowner
Future Retiree
Coaching Client
Spiritual

Prospects
Introductory
Fun & Funky
In the News
Thank You

Celebrations
Seasons
Celebrations
Thank You
Of Interest
For Fun

So, what makes our program so unique?

We connect with your customer or prospect on a personal level using:

• Dynamic Graphics
• Amusing Copy
• Fun Incentives
• NO blatant sales message

The program works because you are not hounding your client/prospect for a sale. Instead you're touching them with a personal message - whether it's to make them chuckle with a "It's National Hug Week!" message or sending them an article that may be of interest to them.

Ok, but does it work?
In test markets, our clients received a 15-20% response rate on their third Marketing in a Box mailing. (And in a few cases, our customers received a 50% response.) Typical direct mail campaigns glean a .5-1% response rate. So these types of results are extraordinary!

The reason why we're successful is because we're 1) not selling and 2) applying two key ingredients from the FISH!TM Philosophy (to Have Fun and to Make Someone's Day).

Wouldn't you rather be remembered by your client for doing something nice for them versus being a salesaholic? We thought so too.

So, how does the program work?
We send you a box with everything you need to put the mailing into action. You'll receive a set of quarterly mailers which include:

• 25 Cards
• 25 Envelopes
• 25 Incentives (optional)
• 1 Glue Stick (for affixing your business card to the back of the card)
• 25 Glue Dots (to affix the incentive)
• Measurement Tool to measure the program's success.

All you have to do is affix your business card to the back of each card. Jot a quick note (optional) and sign the card. Then hand address the envelope.

You'll have greater success if you don't use mailing labels and a return address. The goal is to convey that this is "personal" mail to your client/prospect. We're connecting with them on a personal level, remember? Go the extra mile and you'll be very pleased with the results.

Marketing in a Box is sold only in a series of cards. You may purchase the full set of quarterly or 6 month mailings or you may purchase a sampler set of one design. To find out more, simply select who you're trying to reach in the column to your left and start shopping!